Emotional, impactful, and unforgettable Rakhi ads that left a mark 💛
Raksha Bandhan has always inspired some of the most heartfelt advertising in India. From emotional storytelling to playful sibling banter, brands use this occasion to connect deeply with their audiences. Here’s a look at the best Raksha Bandhan ad campaigns over the years that are still available to watch in 2025, with working YouTube embeds.
💛 1. Tanishq – “CelerateEverySister”
Why it touched hearts: Tanishq brought out a simple yet powerful message—the real gift is time and emotion, not just gold.
🔗 Watch here: Tanishq Rakhi Ad
💙 2. Cadbury Celebrations – “Rakhi Ke Bandhan Ko Meetha Banayein”
Why it touched hearts: During the lockdown, Cadbury touched hearts with a story of long-distance siblings, conveying love through sweet gestures.
🔗 Watch here: Cadbury Rakhi Ad
💖 3. Amazon India – “Delivering Smiles this Rakhi”
Why it touched hearts: A delivery executive goes above and beyond to deliver Rakhi in a remote region—showcasing empathy and connection.
🔗 Watch here: Amazon Rakhi Ad
🧡 4. Titan Raga – “Her Time is Now” (Rakhi Edition)
Why it touched hearts: The ad empowered women by redefining Raksha Bandhan roles, with sisters giving back in meaningful ways.
🔗 Watch here: Titan Raga Rakhi Ad
💚 5. Ferns N Petals – “Rakhi Across Borders”
Why it touched hearts: A heartfelt tale of a sister sending Rakhi to her army brother posted at the border—showcasing emotional distance and love.
🔗 Watch here: FNP Rakhi Ad
🩷 6. Paper Boat – “Sister’s Diary”
Why it touched hearts: A visual treat of nostalgia and sibling love using animated storytelling that made adults tear up.
🔗 Watch here: Paper Boat Rakhi Ad
💜 7. Bajaj Allianz – “Rakhi of Protection”
Why it touched hearts: This ad talked about mutual care between siblings—highlighting how sisters too offer protection, including financial.
🔗 Watch here: Bajaj Allianz Rakhi Ad
Why Rakhi Campaigns Matter
Festivals like Raksha Bandhan evoke deep emotions—of love, nostalgia, and unbreakable bonds. Brands that tap into this sentiment and do so authentically end up creating not just ads, but moments that get shared, remembered, and relived.
These campaigns remind us that Rakhi is not just about rituals—it’s about relationships. And through good storytelling, each of these ads helped us celebrate those relationships more deeply.
📝 Watch & Relive
Click on any of the above links to enjoy the full ad experience on YouTube.
Also Read : Raksha Bandhan Memes & Funniest Posts to Share in 2025